LESLIE PATSON
1616 4th Avenue West| Seattle, WA 98119 | C: 206.395.5503 | E: lppatson@gmail.com | www.lesliepatson.com
PROFESSIONAL EXPERIENCE
FREELANCE PHOTOGRAPHY PRODUCER, Seattle/Los Angeles,
March 2009 - present
* Produce photo shoots for fashion catalogs, print, look books, websites and digital media
* Coordinate production of all aspects of photography
* Develop and administer budget
* Recruit and supervise production team
* Source and permit locations, develop schedules and timelines
* Oversee model casting and usage negotiation
* Successfully implement projects under tight time constraints and on budget improving the clients’ brand visibility
* Clients include Amazon.com, Disney, Jet Set Models and Pickle Design.
Babystyle, Inc., Los Angeles, December 2002 - February 2009
PHOTOGRAPHY PRODUCER
* Managed the Photography Production process for all seasonal assets for catalogs, stores and website of the popular maternity, baby clothing and gear company
* Coordinated and executed all photo shoot logistics from creative conception to close of project
* Oversaw 6 large projects yearly as well as an average of 4 in-house shoots per week, with turnarounds between 2 and 7 days
* Managed and prioritized multiple projects simultaneously
* Recruited and booked all talent (models, photographers, hair & makeup, wardrobe and prop stylists) that appropriately represented brand including contracts and usage
* Worked in cross-functional teams, including Marketing Department, Merchandising, Art Department, Accounting, Modeling Agencies
* Developed and maintained the photography production schedule to meet deadlines and budgets
* Helped to create the company’s unique look and feel and increase brand visibility
* Streamlined work process to accommodate budget constraints reducing costs by 25%
FREELANCE FASHION PRODUCTION STYLIST, Los Angeles, February 1997 - October 2002
* Coordinated and styled photo shoots for advertising, commercials, catalog and web
* Sourced wardrobe and accessory selection, propping and location scouting, all model casting and stylist/photographer booking
* Created shoot schedule, maintained projected budget and worked on film edit
* Clients included Robinson’s May, Disney, Esprit, Levi’s, Dillards, JC Penney’s, eStyle, LA Eyeworks, Clothestime
Robinsons May, Los Angeles, January 1989 - February 1997
HEAD STYLIST AND FASHION PRODUCTION COORDINATOR
* Dynamic intermediary between photo studio and retail corporate offices
* Coordinated advertising and catalog fashion photo shoots with stylists, models, and crew
* Supervised staff of three stylists as well as all freelance artists
* Collaborated with Art, Photo and Creative Departments on all upcoming catalogs and newspaper advertising
* Coordinated locations, studios, merchandise, models, layouts and props
* Developed and implemented best practices organizational system for tracking all in-store merchandise and accessories which reduced prop budget by 35%
EDUCATION
Pennsylvania State University, Bachelor of Arts (Major: Advertising)
REFERENCES
Upon request
Leslie Patson started her career as a fashion stylist and quickly became in charge of a large catalog photo studio. It was this high volume experience in casting, scheduling, budgeting and art direction that gave her the background and expertise to produce the high quality and cost efficient photo shoots that she works on today.
